BBQ has now become a major summer lifestyle trend and really big business, worth in excess of £1.75+ billion pa, with over 65 million BBQ occasions being held in 2024.
With a dry Spring, this summer the weather looks set to be pretty good with ‘heatwaves’ being predicted and of course we’ve got major sporting events, plus they’ll be the usual Summer Music Festivals. So lots to enjoy.
So, if you’re interested in BBQ, or want to find out how you can get involved this year or in next year’s major, biggest-ever Barbi celebration, the 30th National BBQ Week, or maybe you’d just like to tell us what you’ll be getting up to on the Barbi front.
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There’s no stopping the growth of BBQ’ing with chillin’ at home being ever more popular and with the market reaching £1.75 billion+ in 2023 and projected to reach over £2.5 in 2025!
(NBQA/Mintel/Kantar/Trade estimates)
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